Employee Engagement is a Good Cause

Employee Engagement and causes at work.  It’s good for the world; good for your employees; and good for your business

Employee Engagement Surveys. We’ve all done them. Too often, employee engagement is a box employers tick, rather than a genuine commitment from the employer to ensure employees are truly engaged and happy in their work.

But the good news is, employers are beginning to see the financial and business benefits of genuine, personalised employee engagement, because happy and fulfilled employees not only work harder and work better, but because great workplace cultures attract the best talent.

And bringing in and retaining the best talent can transform your business.

A great way to engage employees and further build a unique workplace culture is to do it through supporting causes and charities.

Not only does engaging with charities or events do good for the world, but by supporting causes your employees are passionate about, it also builds a culture of acknowledgement and engagement with causes that are personal to them – close to their heart.

Every person is complex, and multi-faceted, and supporting causes your employees are passionate about really shows employees that their employer is interested in their whole person, not just the narrow part of their life in which they go to work.

As an employer, tailoring your engagement by understanding which causes your employees are engaged in and passionate about lets you build a supportive culture which extends beyond the workplace.

It demonstrates how your business is investing in its employees by creating an environment they want to work in, and engaging the whole person, not just the professional.

Providing a healthy work environment where employees can excel personally and professionally can go a long way towards improving your employee engagement.

Charity event ideas

  • Create a team and fundraise money for a charity event such as a run, ride or walk.
  • Every month, fundraise within your business for a cause chosen by an individual employee.
  • Offer to sponsor individual employees by matching every dollar they raise for a charity.

For more ideas, speak to us at Small Business Society.

The information provided in this document is for your guidance only and is general in nature. It does not constitute as legal advice. It is the responsibility of the individual to seek legal advice where required.


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About Kate Tongue

Kate Tongue is the founding Director of Small Business Society.

She is a qualified and experienced Human Resources professional with more than 10 years of experience across the private and public sectors.

Her particular interest and experience is in managing the employee life cycle, delivering process improvements, and Human Resource strategy.


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